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Beyond AEP: Building an Organization That Thrives Year-Round

Annual Enrollment Period is one of the most important times of the year for the Medicare industry. It's a season defined by increased activity, new opportunities, and the pressure to perform. But while much of the attention is focused on enrollment numbers, some of the most valuable outcomes of AEP extend well beyond December 7. […]

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The Power of Partnership: Why Your Distribution Network Matters More During AEP

Annual Enrollment Period (AEP) is one of the most demanding and opportunity-filled times of the year for Medicare agents and agency owners. With increased enrollment activity, evolving carrier offerings, and heightened client expectations, the strength of an agency's support system can make a significant difference. While individual agent performance is critical, long-term success during AEP […]

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AEP Is a Marathon, Not a Sprint: Building Momentum Through December 7

The Annual Enrollment Period (AEP) is one of the most important times of the year for Medicare agents and agency owners. It's a season filled with opportunity, increased activity, and the potential for significant growth. But while a strong start is important, the agencies that ultimately find success are often those that maintain their momentum […]

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Beyond the Enrollment: Building Long-Term Client Relationships During AEP

How Medicare agents can strengthen client relationships, recognize new opportunities, and create lasting value beyond the initial enrollment. As the 2027 Annual Enrollment Period (AEP) begins, Medicare agents and agency owners across the country are entering one of the most important times of the year. With increased client activity, evolving coverage options, and critical enrollment […]

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Inside the Latest Edition of The Agency Alpha: Preparing for AEP

AEP is almost here, and for agency owners, the focus is shifting from preparation to execution. The months leading up to October 15 are filled with recruiting, training, contracting, client outreach, and operational planning. Once AEP begins, that preparation is put to the test. But the most successful agencies aren’t only thinking about the next […]

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Bringing the Industry Together: A Look Back at SRG’s 5th Annual AEP Industry Event

The 5th Annual AEP Industry Event brought together agents, agency leaders, carrier partners, and industry professionals for a day centered around connection, collaboration, and preparation for the road ahead. As the Medicare industry gears up for another AEP, this year’s event provided an opportunity to step away from the day-to-day and have meaningful conversations about […]

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Medicare Sales Town Hall: Getting the Industry’s Top Minds in One Room

As the Medicare industry prepares for another AEP, agency owners and leaders are navigating an environment that continues to evolve. New challenges, new opportunities, changing technology, and preparations for 2027 are creating important conversations across the industry. On September 9, those conversations are coming together in Philadelphia. As part of The Senior Resource Group’s 5th […]

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Official Speaker Lineup Announced for the 2026 State of the Industry Panel

As the Medicare industry prepares for another AEP, some of the biggest conversations are centered around what comes next. Changes across the Medicare Advantage landscape, evolving carrier strategies, regulatory developments, technology, and the future of distribution are creating an environment where agency leaders need perspective from across the industry. On September 9th in Philadelphia, four […]

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The Agency Alpha: The Vision Behind SRG’s New Monthly Publication for Agency Owners

Growth in this industry does not happen by accident. The strongest agencies are built through consistent preparation, better systems, stronger relationships, and a long-term approach to business development. That is the idea behind The Agency Alpha, SRG’s new monthly publication created specifically for agency owners and industry leaders focused on sustainable growth. Each edition will […]

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Women Who Lead: A Look Back at Leadership That’s Driving Real Growth

As we look back on 2025, one moment that continues to stand out is the Women Who Lead event in Nashville. Bringing together some of the most driven and impactful leaders in the industry, the event wasn’t just about recognition — it was about perspective. It highlighted what strong leadership actually looks like in today’s […]

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