There are insurance events… and then there’s the SRG AEP Industry Kickoff.
Every industry has its moments that set the tone for what’s ahead. For Medicare, that moment has become the SRG AEP Industry Kickoff — the place where leaders, agency owners, carrier partners, and operators gather to align before the most important season of the year.
What started as a focused industry gathering has grown into something much bigger.
Built With Intention
The AEP Industry Kickoff was never designed to be “just another conference.” It was created to bring together serious operators — the people who are actively building, scaling, and improving agencies across the country.
The goal has always been simple:
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Create space for real conversations
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Encourage collaboration across organizations
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Share insights before AEP begins
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Strengthen partnerships across the network
That intentionality is what has fueled its growth year after year.
From Tradition to Premier Event
2025 marked the 4th Annual SRG AEP Industry Kickoff, hosted at The Bell Tower in Nashville. Over the past three years, the event has grown in scale, energy, and impact — bringing together more agencies, more partners, and more leaders than ever before.
What began as a strong tradition has evolved into one of the most anticipated gatherings in the Medicare space.
Each year, the momentum builds:
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More collaboration
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Stronger partnerships
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Bigger conversations
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Greater alignment heading into AEP
By 2025, the Kickoff has firmly established itself as the premier networking event of the year.
Setting the Tone for AEP
AEP is the most critical season in Medicare. The preparation, alignment, and strategy that happen before it begins often determine how successful agencies will be.
The SRG AEP Industry Kickoff is where that preparation happens.
From high-energy live music and dynamic networking to meaningful conversations between agency leaders and carrier partners, the event blends culture and strategy in a way that reflects how the industry actually works.
Relationships are strengthened.
Ideas are sharpened.
Plans are refined.
When the season starts, everyone leaves aligned and ready.
Why It Matters
In an industry that moves fast, alignment is everything.
The AEP Industry Kickoff isn’t just about celebration — it’s about building the foundation for long-term success. It’s about bringing together people who care about raising the standard, sharing best practices, and creating sustainable growth.
It represents what SRG stands for:
Partnership.
Preparation.
Performance.
And as the event continues to grow, so does its impact across the industry.



